Chioma Nnadi suggested the change, following recent progress in body diversity, had been partly fuelled by the rise in popularity of weight-loss drugs.
I do think maybe perhaps Ozempic has something to do with it she told BBC Radio 4's Today programme.
"We're in this moment where we're seeing the pendulum sort of swing back to skinny being 'in' and often these things are treated like a trend and we don't want them to be."
Asked by presenter Emma Barnett what was fuelling the trend, Nnadi said: "I don't think we can pin it on any one thing.
"I do think that Ozempic has something to do with it because we're seeing a lot of celebrities who are using it, and I think there's this shift in the culture around how we think about our bodies and how we address our bodies."
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